Welcome to the K3 Brand Zone

Brand Zone is the home of the K3 Advisory Group identity, providing the assets and guidance needed to create clear, consistent communications across the business.

Here you will find all the core elements of our visual identity – including logos, colour, typography, imagery and iconography – alongside practical guidance for applying them across digital communications, presentations and marketing materials.

Using these standards helps ensure everything we create is clear, consistent and recognisably K3.

K3 Advisory Group logos

Primary logos and brand marks for the K3 Advisory Group. Download the correct logo for your task – different formats are provided for Microsoft Office documents, marketing materials and professional print.

Logos for Office documents

Use these logos for everyday documents created in Word, PowerPoint or Excel.

Logos for marketing & digital

Use these logos for digital comms and marketing materials.

Logos for professional print

Use these logos for professionally printed materials.

Visual system

Colours

Typography

Shapes

Iconography

K3 Signal Point

K3 colour blend

Photography

Approved photography and guidance for using imagery across the K3 brand.

Creative assets

Presentation templates

PowerPoint templates for presentations, reports, proposals and client materials.

Word templates

Microsoft Word letterhead templates.

Email signatures

The standard K3 email signatures for all business correspondence.

Teams backgrounds

Approved Teams backgrounds for internal and external meetings.

Desktop background

Approved desktop background for all company devices.

Social media assets

Templates and graphics for LinkedIn posts, staff profiles campaigns and digital content.

Understand the brand

Vision, mission and purpose

Our vision (what we aim to achieve), mission (how we deliver it), and purpose (why we exist).

Brand attributes

The behaviours and qualities that shape how K3 shows up in the market.

Brand architecture

How K3 Advisory Group and our specialist brands work together.

Tone of voice

Guidelines for writing in a clear, confident and consistent K3 voice.

Tagline

How and where to use the K3 Advisory Group tagline.